Augmenting Humanity: Unlocking Our Super Powers with Technology

Sanjiv Goyal
7 min readMar 18, 2021

By Sanjiv Goyal featuring Sridhar Iyengar

What you will learn:

  • IoT Market Trends
  • How data collected by fitness trackers will affect our future
  • Barriers to Tech Innovation
  • How COVID is a catalyst for tech advancements
  • How Big Pharma is leveraging smart tech

Applying IoT and Biomarker Tracking

The health and fitness market has grown significantly over the last two decades and continues to grow despite recently being disrupted by COVID19. Fitness trackers represent the newest tech innovations in that market.

We have gone from counting steps to sleep tracking to an Apple watch that will measure blood oxygen levels. Fifteen years ago that was a twinkle in an entrepreneur’s eye.

According to Fortune Business Insights, The global fitness tracker market is worth $30.41 billion dollars. It is expected to reach $91.98 billion by 2027. What does this mean for our future?

The ability to measure and track everything using technology like cameras and sensors has existed for quite a long time. The tech has been around for years, in some cases decades, but integrating it into the mainstream market is proving to be a slower process than entrepreneurs and futurists anticipated.

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Sanjiv Goyal

A futurist, angel investor, and Silicon Valley entrepreneur, Sanjiv Goyal, connects the dots and embraces disruptive technologies to global problems